Google Local Service Ads provide visibility at the top of local search results for service businesses, offering a trusted, pay-per-lead model that generates qualified customer inquiries. MarketDing's LSA services help eligible organizations leverage this high-value advertising channel to acquire new customers cost-effectively.
We handle the application and verification process required to participate in Local Service Ads, including background checks, license verification, and insurance documentation. Once approved, we optimize your profile and budget to maximize lead volume while maintaining quality standards and cost efficiency.
LSA differs from traditional advertising by featuring Google's trust badge and operating on a pay-per-lead rather than pay-per-click model. This creates favorable economics for organizations that can handle lead volume and have strong sales processes to convert inquiries into customers.
LSA management begins with account setup, verification completion, and initial profile optimization including service area definition, service selection, and business information. We configure lead preferences, budget parameters, and notification settings to ensure your team receives and can respond to leads promptly.
Ongoing management includes profile optimization, budget monitoring and adjustment, review management within the LSA platform, dispute handling for low-quality leads, and weekly performance reporting. We track lead volume, cost per lead, lead quality metrics, and conversion rates when available. This active management ensures your LSA investment generates consistent, qualified leads at predictable costs within your budget parameters.
78 SW 7th St, Miami, FL 33130
